Portfolio

Editorial Content, Storytelling & Strategy

Published Work: Consumer & Business Journalism


Bloomberg News (Bloomberg Businessweek & Bloomberg Pursuits)

BBC Travel

Cacique Magazine (interCaribbean Airways): Green Dreams (December 2020)

CNN Travel

Condé Nast Traveller UK

Sustainable travel in the Caribbean: How to holiday consciously (2021)

Delta Sky

  • Escape to Jarabacoa
  • Spanish version: Escapate a Jarabacoa
  • Encontrando cultural en Montego Bay

Every Day With Rachael Ray: Be Your Own Willy Wonka – Belize

The Guardian: Best tropical holiday pads in the Caribbean and Central America

Here & Beyond: Adventure on the Coconut Coast

Hilton Hotels

Huffington Post: 25 Things You Probably Didn’t Know About Belize

JaxFax: A Hot Date in The Dominican Republic

Lonely Planet

Matador Network

MorningCalm (Korean Air)

National Geographic Traveller UK: Caribbean carnivals: 8 iconic events and when to go

New Worlder: Eat List: Ciudad Colonial, Santo Domingo

New York Magazine: Go barefoot on Les Saintes

New York Times Magazine: Image Contest – Cultural Pilgrimages

Orbitz: 5 dreamy Dominican hotspots that aren’t Punta Cana

Shermans Travel

Sierra Magazine: The Proudest Treehugger (March-April 2020)

Skift (view all stories here)

Sunday Times Travel Magazine: Dominican Republic: Unpackaged

The Latin Kitchen: Hello Belize! The Best of Belizean Food 

Thrillist

Transitions Abroad: Seeing the Real Dominican Republic: A Stay At Tubagua Eco Lodge

Travel and Leisure: The Dominican Republic’s “Wild Side” (2020)

Travel Channel

Travelzoo: 20 Best Places to Travel in 2020: Curacao (2020)

TripSavvy

Guidebooks

A range of guidebook titles I’ve authored over multiple editions for major US publishers.

Moon Travel Guides (Hachette Books)

  • Author, Moon Belize (Three Editions)
  • Author, Moon Dominican Republic (Two Editions)
  • Author, Moon Belize Cayes
  • Rough Guide to Jamaica 2018, Rough Guides UK, Co-Author/Update

Speaking Engagements

From delivering keynotes to moderating discussions and contributing to panels—below is a range of my public speaking experience

Keynote

Impact Sustainability Travel & Tourism Summit: “Navigating the Crossroads of Tourism” (2025)

Hidden Compass: “The Future of Travel” (2024)

Travel Alaska, Alaska Media Road Show: “Living Cultures” (2022)

Belize Tourism Board, Digital Marketing Summit: “How to Adapt to the Ever-Changing World of Digital Content” (2022)

Center for Responsible Travel, World Tourism Day Forum: “Destination

Stewardship: Embracing Community-Centered Storytelling in Marketing” (2022)

Skift Megatrends: “The New Transparency.” (2022)

Women in Travel Summit: “How Tourism Boards, PR, Creators Can Play a More Powerful Role in Equity and Inclusion” (2022)

Moderator

Caribbean Travel Forum Day: Caribbean Hotel and Tourism Association, San Juan, Puerto Rico (2023)

The Travel Fair Caribbean and Mexico (Virtual): Traveling Beyond the Resorts (2022)

Bloomberg CityLab, Amsterdam: “Tourism Reset: Building a Vibrant and Sustainable Tourism Economy for All (2022); with Geerte Udo, CEO at Amsterdam & Partners; Norbert Kenner, managing director at Vienna Tourist Board; and Enver Duminy, CEO of Cape Town Tourism

Skift Global Forum, New York: “Where Do US Destinations Go From Here?” (2021); with Elliott Ferguson, CEO at Destination DC, Dana Young,
CEO at Visit Florida and Caroline Beteta, CEO at Visit California

Skift Megatrends (Virtual): “Communities Taking a Central Role in Tourism” (2022)’; with Enver Duminy, CEO at Cape Town Tourism

Skift Forum Europe: “Europe’s Tourism Future;” with Caroline Leboucher, CEO at ATOUT France, Miguel Sanz, CEO Turespaña

Skift Forum Europe: “An Action Plan for Sustainability” (2022); with Dupsy Abiola, head of global innovation at International Airlines Group (IAG) and Elke Dens at The Travel Foundation

Skift Sustainability Summit (virtual): “Strengthening the Relationship Between Communities and Tourism” (2021); with John De Fries, CEO at
Hawaii Tourism Authority and Denaye Hinds, founder of JustaTaad

Skift Travel Loyalty Summit (Virtual): “New Paths to Building Tourism Loyalty”; with Petra Roach, CEO of Grenada Tourism Authority and Ramya Murali, principal at Deloitte Consulting

Skift Presents: “The Trends Driving Travel’s Big Rebound, Implications for the Caribbean,” a webinar for the Caribbean Tourism Organization’s
Allied Members

Propel Forward: “Sustainable Travel – The Media’s Role”

Panelist

UN Tourism, Brand Africa Conference, Zambia (2024)

Travel Alaska, Alaska Media Road Show: “Living Cultures” (2022)

Destination Canada and Travel Media Association of Canada: “The Positive Impact of Regenerative Tourism,” with co-panelists Norie Quintos and AFAR’s Julia Cosgrove (2022)

WTM Africa: The importance of ethics and sustainability in influencer marketing, with co-panelists Keith Jenkins and Nick Montemaggi of iambassador, and GenC Traveller’s Peter Jordan (2021)

Wanderful: Why the Travel Industry is Essential in the Fight for Vaccine Equity (2021)

Travel Unity Summit (2020)

TravelCon: “Sustainability in Travel” with Intrepid Travel (2021)

IMM TravMedia NYC (2019)

Faculty member, Book Passage Travel Writers & Photographers Conference & 1:1 Consultations (2022-Present)

Guest lecturer, TSTD 4301W Travel Marketing Communication (Undergraduate), and Team coach – George Washington University International Tourism Studies Institute (2024)

Lead Instructor: Storytelling in Social Media, Belize Tourism Board, Digital Marketing Summit 2022

Lead Instructor: How to Be An Impactful Travel Storyteller, TravelCon 2022

In the Media

Forbes, 15 Black Travel Writers To Read Now

Global Shakers, 40 Leaders in Sustainable Tourism

CNN’s Quest Means Business (2021): EU Allows Entry to Vaccinated Travelers; and Travel Industry Tries to Stay Open as Delta Spreads

CBS Eye on Travel with Peter Greenberg – Puntacana Resort & Club, Dominican Republic; see complete guest list here

Oprah Magazine, Dominican Republic Travel and Safety

Publishers Weekly Magazine, Meet a Guidebook Author – full feature here

TravelPulse, For Lebawit Lily Girma, International Upbringing Leads to Life on The Road

Jamaica Observer, Cocktails With Lebawit Lily Girma

Moon Travel Guides, 8 Women Influencers You Should Be Following

Postcard Academy, Santo Domingo: The Perfect Travel Destination for Beaches, Chocolate, and Culture

Amateur Traveler, Travel to The Dominican Republic

Mwende Bino Podcast, Why You Should Use Guidebooks and Not Instagram to Plan Your Next Trip

Geotraveler’s Niche, Snapshot: Lebawit Lily Girma

City Whit, Orlando’s Favorite Instagrammers to Follow

Griots Republic, Moon Belize: An Interview with Author Lebawit Lily Girma

Legal Nomads, Thrillable Hours: Lebawit Lily Girma, Author and Photographer

Wandering Educators

Upscale Magazine, Travel Pros

ComplexD Magazine, Corporate to Caribbean 

UN Women: I am (wo)man Campaign

Matador Network, What it takes to be a travel guidebook author: Conversation with Lily Girma

Ambergris Today, Ambergris Today Meets Belize’s Road Warrior

National Geographic Travel, 21 Best Beaches in the World

Reader’s Digest Canada, 6 Things You Should Know Before Travelling Alone

CNN, Do you check government travel warnings? 

Business Insider, 4 Countries where your US Dollar will go the furthest

Saveur Magazine, How many of the world’s great yogurts do you know? 

National Geographic Intelligent Travel, The Radar: Free Flights to Japan, Most Dangerous Destinations, Belizean Music

Uncommon Caribbean, Where Should I Stay in The Dominican Republic?

Wandering Educators, Best Books & Music of 2016

HGTV, House Hunters International: The Pros and Cons of Living Abroad, As Told By Expats

Ambergris Today, Belize’s Newest Road Warrior